Annual Report Graubündner Kantonalbank
A Touch of Pride:Graubündner Kantonalbank Annual Report
There are places that are more than just landscapes. They hold memories – and stories that the mountains themselves have to tell. The mountains of Graubünden are among those special places.
Secretly, I often thought:Wouldn’t it be wonderful to one day realize a project featuring my mountain images for Graubündner Kantonalbank?
In fact, my images fit perfectly with the visual language and corporate identity of GKB. Dreaming is something we can – and should – do, because dreams give us energy, strength, and new ideas for great photographs.
Not all dreams come true. And yet, a few weeks ago, Graubündner Kantonalbank published its 2024 annual report – featuring my photographs of Piz Palü and Piz Roseg.
Seeing these mountain images in such a context gives them a new dimension. It’s a sign of appreciation for the quiet yet powerful presence of this landscape – a presence that lives on in both my photography and in GKB’s brand identity. Thank you to the Agency Stilecht from Chur for this project.
“In the stillness of the mountains, I find the greatest clarity – and that is the clarity I wish to share.”
Perhaps that clarity – now more than ever – can offer a little guidance amidst the current economic turbulence.
Jürg
